The interview takes place during the “first episode” of a purported podcast series called “Podcast.ai” created by Dubai-based audio creation services Play.ht.
In the interview, we first hear a version of Rogan’s voice created by voice reproduction technology that allowed AI models to reproduce distinct sounds with great accuracy, As in the case of Darth Vader In the Disney Obi-Wan Kenobi TV series.
To achieve the result, one must first train the AI model on existing samples of the sound to be reproduced. Rogan is a prime target for training voice AI from deep learning models because there are a lot of footage of his voice from his podcasts.
Where the whole thing became amazing is the fact that Play.ht put the voice of the late Apple CEO Steve Jobs into the game. His voice, although sometimes machine-scrambled, is reminiscent of his keywords in Apple and All Things Digital interviews from the late 2000s. Play.ht claims that the interview text was also generated by artificial intelligence, possibly from a similar LLM (Large Language Model) for GPT-3.
Play.ht writes on Podcast.ai: “Texts are produced using precise linguistic models.” “For example, Steve Jobs’ episode was trained on his autobiography and all of his recordings that we could find on the Internet so that the AI could accurately bring him to life.”
although sincerity of voices Impressive for the most part, the 19-minute interview just doesn’t make sense. After a while, the two imaginative interviewees began to make the focal points of their old statements that, in Jobs’ case, had to do with Apple’s aesthetics, its revolutionary products, and its competitors. Among these companies, Google, Microsoft, Adobe, and the previous announcement of the first Macintosh computer.
For example, during the interview, the fake Jobs launched a criticism of Microsoft very similar to what the real Jobs said in a famous 1995 interview with the Triumph of the Nerds. Although it is not an exact copy of the actual interview, it is clear that the sound is synthetic if one continues to compare the two. “This is the problem I’ve always had with Microsoft,” says fake Jobs. “They are smart people in many ways and have done a good job, but they have never tasted good. They have never had aesthetics.”
Whether it is legal to use voice models for Jobs or Rogan in this way – particularly to promote a commercial product – remains to be seen. And despite the nature of the podcast as a publicity stunt, the idea of a podcast featuring fictional conversations between celebrities surely distracts many.
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